Schuh Business Development Services

Marketing Plan Development Defining Business Growth Outcomes

Defining your pathway to dynamic business growth

Schuh Business Development Services assists companies serving the B2B market in defining the pathways to dynamic business growth. This results in a marketing plan of strategies, initiatives, and tactics to achieve success. The plan can be implemented by our team, the client’s resources or a combination of both.

Nicki Schuh is an accomplished executive skilled in strategy, business development, and marketing. Her proven strengths are pinpointing business opportunities, developing products/services, markets and brands, and translating strategic concepts into results-oriented business plans.

Spent 13 years at Baxter Healthcare in various management positions including a 4 year expatriate assignment in Mexico City as Director of Finance and as Assistant and Acting General Manager, VP of Marketing for Scientific Products Industrial Division and Diagnostics Business Development
Recruited as President of Wellbridge to run a start-up business for The NutraSweet Company growing organically and through acquisitions to a $10 million business in five years.
Began entrepreneurial life in 1997 and says she will never leave. Acquired Heartfelt Charity Card, an ecommerce based greeting card business in 2003. Heartfelt proudly celebrated its 19th year in business.
Consults companies serving the B2B marketplace with strategic marketing and development of action plans suitable for small and mid-sized businesses. Areas of expertise include: advising professional service firms in the blend of traditional and interactive marketing with personal business development plans for principals.
Nicki holds a BS in Accountancy from the University of Wisconsin and an MBA in the Executive Management Program from the Kellogg School of Business, Northwestern University. She is also a CPA.

Lisa Berg began her career with Nabisco Brands where she learned the invaluable sales/marketing skills that serve her today.

Recruited by Moore Business Forms where she advanced through the ranks as Implementation Specialist, Systems Specialist and National Accounts Marketing Manager.
Served as a Market Manager at Ameritech Small Business Services division where her team implemented the highly successful Save/Winback Program.
Managed her own independent marketing consulting business for service providers and devised growth strategies for the small to medium size business owner.
She has served as Director of Marketing at Heartfelt Charity Cards guiding efforts in direct mail, e-commerce marketing, and search engine marketing
Lisa received her BS and MBA from Eastern Illinois University.